Regional Tourist Information Centre

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Regional Tourist Information Centre

The Regional Tourist Information Centre is located in the 14th building of the 14|15 BATA INSTITUTE. That is, in the same place where the Regional Gallery of Fine Arts and the Museum of South East Moravia are located.

In the Information Centre you will find an overview of tourist destinations in the whole region of East Moravia – from Bata's Zlín to the vineyards in Moravian Slovakia, from the Flower Garden in Kroměříž to the Wallachian hills of the Beskydy Mountains. There is a wide range of maps, guides, publications, postcards and souvenirs.

You will be offered tours and cruises on the Bata Canal, or you can buy tickets to the museum and gallery. The area also includes a relaxation zone with interactive panels. The Information Centre is wheelchair accessible and is open to tourists and the general public 7 days a week.

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Vavrečkova 7040, 76001 Zlín

+420 573 032 111 info@14-15.cz https://www.14-15.cz/en/

Opening hours

MON 8AM–4PM
TUE–FRI 8AM–6PM
SAT–SUN 10AM–6PM

Information Centres

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News, events, stories and tips for trips around the Bata Region

Itinerary

A Day in Zlín: What Can You See in One Day?

Spending a day in Zlín? Where to go and what to see? You might not be able to see absolutely everything in a single day, but we’ve put together a bucket list that will let you see a lot. You’ll learn how Baťa conceived Zlín, enjoy its exceptional architecture, and savor some great food. And there’s just enough to fit into a single weekday.

Itinerary

5 Places in Zlín You Definitely Have to See

Can you imagine building a factory in a small Wallachian valley that would eventually expand to every continent? That cities would spring up around it and railroads would be built? All of this without the internet or computers, using only paper and pencil? Tomáš Baťa achieved just that with his shoe empire. That’s why his hometown of Zlín remains a testament to what it means to believe that “nothing is impossible.” Here are 5 Baťa-related sites in Zlín that you definitely shouldn’t miss. And finally, a little travel tip: the new Baťapas tourist map will guide you through them.

News

Baťapas is launching. The tourist card is designed to attract people to museums and to explore the architecture

Starting this season, tourists heading to Zlín have a new way to save money while exploring sites related to the Baťa legacy. The Baťa Region has launched a project called Baťapas. It is the first-ever official tourist card for Zlín and its surroundings, offering admission and discounts to the most famous sites primarily associated with Baťa’s history. It will not be available for general sale; guests staying at participating accommodations can obtain it.

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The Bata Region